Page Speed Update — Jordan Koene // Searchmetrics
- Part 1CORE UPDATE ALERT!!!! — Jordan Koene // Searchmetrics
- Part 2Trouble-shooting after an algo update — Jordan Koene // Searchmetrics
- Part 3 Page Speed Update — Jordan Koene // Searchmetrics
Show Notes
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01:39What Googles page speed update is aboutThis update is meant to be a source of data for what is happening with users in the real world. Itll help the SEO community determine prioritization of investments for core web vitals and other page performance efforts.
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03:33How the update differs from core web vitals currentlyCore web vitals are just one component of page speed. The update tackles other areas Google uses to evaluate sites when it comes to SEO.
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04:24What was changedThe update made it easier to see when something passes or fails web core vitals. Also, sources of data are more clear with mobile information being prioritized over desktop information.
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06:08How this change is actionableLeaders and engineers are led to make better decisions regarding targeting. They receive a clearer view of their market performance and how they stack up to competitors.
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10:05Takeaways for the SEO communityExpect similar updates from Google. SEOs have to gain a deeper understanding of core web vitals and what drives those KPIs.
Quotes
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"Core web vitals is the algebra of math. Other types of math exist. But it happens to be one of the most important ones. It's how Google evaluates sites when it comes to SEO." -Jordan Koene, SEO Strategist, Searchmetrics.
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"It's important to understand what real people using our websites from Google are experiencing." -Jordan Koene, SEO Strategist, Searchmetrics
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"Core web vitals is not just about how you perform. It's about how you perform in your market and how you perform compared to your competitors." -Jordan Koene, SEO Strategist, Searchmetrics
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"Google Page Speed Update gives you a lot of clues into where to focus, where your market competitor gaps are, and what your consumers are struggling with." -Jordan Koene, SEO Strategist, Searchmetrics
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"I anticipate more adjustments to threshold and more expectations for all SEOs to understand what core web vitals, how each KPI functions, and what drives those KPIs." -Jordan Koene, SEO Strategist, Searchmetrics
- Part 1CORE UPDATE ALERT!!!! — Jordan Koene // Searchmetrics
- Part 2Trouble-shooting after an algo update — Jordan Koene // Searchmetrics
- Part 3 Page Speed Update — Jordan Koene // Searchmetrics
Up Next:
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Part 1CORE UPDATE ALERT!!!! — Jordan Koene // Searchmetrics
Jordan Koene, SEO Strategist at Searchmetrics talks about the recent Google core algorithm update. It is not unusual for the SEO community to feel blindsided by Google. They’ve been left with more questions than answers as to why this time of year was chosen. Today, Jordan shares his thoughts on the update and what it means for the SEO community.
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Part 2Trouble-shooting after an algo update — Jordan Koene // Searchmetrics
Searchmetrics’ SEO Strategist, Jordan Koene discusses troubleshooting your website after an algorithm update. While Google continues to discourage panic around their algorithm update, people still want to know how their websites could be affected. Today, Jordan talks about what to do in the wake of Google’s latest algorithm update.
Play Podcast -
Part 3Page Speed Update — Jordan Koene // Searchmetrics
SEO Strategist at Searchmetrics, Jordan Koene explores Google's recently announced page speed update. Engineers and SEO are always on the hunt to capture real user experience data. Google’s most recent update suggests it can provide just that. Today, Jordan discusses the page speed update and its relevance to SEOs
